AI Insights · Timothy · April 2022
Top 5 Social Networking Apps on iOS in Ukraine: Q1 2022 Performance
Explore the performance of the top 5 social networking apps on iOS in Ukraine during the first quarter of 2022, including trends in downloads, revenue, and active users.
During the first quarter of 2022, the top 5 social networking apps on iOS in Ukraine demonstrated diverse trends across downloads, revenue, and active users. This data, sourced from Sensor Tower, provides valuable insights into the app market dynamics in the region.
Mamba: Dating, Meet New People saw its weekly revenue peak at around $4.4K in mid-January before experiencing a gradual decline, ending March with approximately $2.3K. Weekly downloads followed a similar pattern, starting strong with over 2K downloads in early January and dropping to around 1.4K by the end of the quarter. Active users fluctuated throughout the quarter, peaking at over 36K in early January and dropping to approximately 32K by late March.
Rakuten Viber Messenger exhibited a significant increase in weekly revenue, starting at around $2K at the beginning of January and reaching over $4K by early March. However, downloads saw a sharp decline from over 83K in late December to around 21K by the end of March. Despite this, active users remained relatively stable, fluctuating around 2.8M throughout the quarter.
VK: social network, messenger experienced varied revenue trends, with weekly revenue peaking at approximately $2.5K in late December and stabilizing around $1.5K towards the end of March. Downloads saw a notable spike, reaching over 24K in late February before dropping to around 7.3K by the end of March. Active users remained steady, averaging around 830K for most of the quarter.
Threema. The Secure Messenger showed a consistent increase in weekly revenue, peaking at around $3.2K in late February. Downloads remained relatively low, peaking at 184 in late February. Active users hovered around 2.3K, demonstrating a stable user base throughout the quarter.
Reports: Followers Tracker maintained a steady revenue stream, with weekly revenue peaking at approximately $1.9K in early January. Downloads also showed stability, with a peak of around 3.6K in late February. Active users remained consistent, averaging around 24K throughout the quarter.
For more detailed insights and analysis, visit Sensor Tower.
